nuSIM launches in United Kingdom
- Brand
- nuSIM
- Market
- United Kingdom
- Country
- United Kingdom
- Region
- Europe
- Host Network
- Vodafone/Three UK (VodafoneThree)
- Segment
- Consumer prepaid
- Launched
- August 26, 2026
What happened
NuFibre launched nuSIM on 2026-08-26 as an eSIM-first MVNO offering an unlimited UK data, calls and texts plan from £15/month (24‑month contract option) with up to 20GB EU roaming; the service is powered by Gamma Communications and uses Vodafone/Three combined network infrastructure. Customers can order and digitally activate a nuSIM eSIM via NuFibre’s website.
Why it matters
A full‑fibre broadband ISP moving into eSIM‑only mobile at low price points underscores continued convergence between fixed broadband providers and consumer mobile services, and signals that eSIM-first offerings are lowering activation friction for new MVNO entrants. The use of Vodafone/Three wholesale capacity (via Gamma) highlights how multi‑network host access and MVNE platforms are enabling rapid commercial launches by non‑telco brands.
Source: NuFibre (nuSIM product page)
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