Super Bowl

Weekly telecom intelligence reports covering Super Bowl from Atomic Mobile.

Week of February 2–7, 2026

Telecom Intelligence: Week of February 2, 2026

The week opened with AT&T closing its $5.75 billion purchase of Lumen's Mass Markets fiber business, a deal that adds more than one million fiber subscribers and four million passings in metros like Denver, Seattle, and Salt Lake City. The strategic message was blunt: the acquired network sits at roughly 25 percent penetration against AT&T's own 40 percent, so the work now shifts from building fiber to selling it. Midweek, Qualcomm posted record fiscal first quarter revenue of $12.3 billion but watched its stock slide as much as 10 percent after warning that a global memory shortage would squeeze the phones its chips go into. And all week, the three national carriers raced to finish one of the largest venue network builds ever attempted, turning Levi's Stadium into a proving ground ahead of Sunday's Super Bowl LX, with the same infrastructure set to serve the World Cup this summer.

Week of February 10–15, 2025

Telecom Intelligence: Week of February 10, 2025

T-Mobile used the year's biggest stage to make satellite texting a mass-market product. In a Super Bowl commercial on February 9, the carrier announced its Starlink-powered direct-to-device beta was open to everyone, including Verizon and AT&T customers, free until July, an audacious play that turned a network feature into a customer acquisition funnel running inside rival subscriber bases. Within a day, both rivals rushed out their own satellite messaging talking points. In Espoo, Nokia reached outside telecom entirely for its next chief executive, naming Intel data center and AI chief Justin Hotard to replace Pekka Lundmark, the clearest statement yet that the vendor sees its future in AI infrastructure rather than radio access alone.